Douglas Eldridge says, “Imagine if Don Draper time traveled from the 1960s to today. What would he think?

Since he’s a marketer, he wouldn’t have time to think, he’d need to dig right in and figure out the new landscape. Any viewer of Mad Men knows that a major theme of the show was the evolution of advertising.

Don Draper would be used to the research involved before kicking off each campaign, although he’d likely be flabbergasted by the real-time metrics and lead-scoring that marketing today requires.

Without missing more than 10 beats, Don Draper could be back at work. Within 10 minutes, he’d be up to speed with modern marketing if he spent a couple minutes on each of the following sites and channels surveying this new era”.

10 Resources to Get You Caught Up with Modern Marketing in 10 Minutes

Business.com

Sharing is caring