Mike Murray says, “Success at blog marketing depends on a myriad of content, design, technical, and promotional factors. Though it would be prohibitively exhausting to excel at all of them simultaneously, the good news is that there are many small changes you can make that can significantly improve the success of your blog content over the long term.

Whether you’re just starting to explore the world of blog marketing, looking to spruce up the look and feel of your existing blog, or are ready to take your efforts and expertise to the next level, the 65 tips (8 more than when I wrote the original post two years ago) on this handy checklist will support your journey to blogging success.

* Blog marketing 101

Develop a basic blog marketing strategy. This can be as simple as determining who your audience will be, defining the goal you want to achieve with your blog (e.g., generating awareness, increasing leads, boosting sales, informing people about industry issues, etc.), deciding how you will distinguish your content from that of your competitors, and determining how you will source your content”.

The Ultimate Blog Marketing Checklist: 65 Tips, Tools, and Resources

Content Marketing Institute

Sharing is caring