Hicks Crawford says, “An effective online marketing strategy can really help a brand generate leads and drive sales.

These are some creative techniques using online tools that your brand should employ to help improve your sales and attract more customers.

Consider Instagram
Most businesses tend to focus on Twitter and Facebook when it comes to social media marketing. However, there are plenty of valuable opportunities available by tapping into other social media networks.

Instagram offers up some of best sales potential, as statistics shows that the average value of orders that originate from Instagram marketing is $65.00.

It is thought that Instagram is only an effective tool for companies that have a visual product like fashion labels or makeup brands. This is not the case at all”.

Online Marketing Techniques to Boost Sales Productivity

Business.com

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