Jawad Khan says, “With so many brands, entrepreneurs and professionals publishing video content on different online platforms, it wouldn’t be an exaggeration to call 2016 the year of video marketing.

Seventy-two hours of unique video content is uploaded every minute on YouTube, while Facebook users are watching more than 100 million hours of video content every day.

According to Break Media, online video ad spending will reach $5.4 billion by the end of 2016.

All this hype, of course, is not without concrete evidence.

Forrester reports that including video in emails leads to a staggering 200 to 300 percent increase in click-through rates. Unbounce found that landing pages with explainer videos get almost 80 percent more conversions”.

5 Types of Videos Brands Can Use To Power Their Marketing Campaigns

Business.com

Sharing is caring