Sophorn Chhay says, “Does your writing suck?

Never fear, we’ve all been there at some point in time.

Lucky for you (and for us, honestly) we’ve figured out five ways to make our content marketing better.

1. Research Before You Write

If you’re deciding on topics before you start writing and pinpointing keywords after, you’re doing it wrong. Your content should be written with three things in mind:

– What your audience wants
– What Google wants
– What you want

All three elements are important and their importance is indicated by the order in which they appear. In other words, pick a general topic that your audience would be interested in, refine that topic by figuring out what Google wants.”.

Writing Secrets Revealed: 5 Ways to Make Your Content Stop Sucking

Business.com

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