Micah Pratt says, “Each year entrepreneurs, marketers, business owners, and more anxiously await the release of the Mary Meeker’s Internet Trends Report.

And while the 2016 report shows that our global economic growth has slowed and that garnering new Internet users in more developed countries has become more difficult, it’s quick to point out that opportunities do exist.

Here is how business owners and entrepreneurs can take advantage of these opportunities.

If You Aren’t Investing in Mobile, You Are Quickly Falling Further Behind

Internet advertising in the United States has seen consistent growth year over year, totaling $10 billion more in 2015 than in 2014. Facebook accounted for the largest growth in advertising revenue with a 59 percent increase, compared to Google’s 18 percent”.

Mobile and Millennials: 2016 Marketing Trends and How They Affect Your Strategy

Business.com

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