William Wickey says, “What’s the best day and time to send outbound marketing emails? How many outreach attempts is “enough”? How long should emails be?

Those and other frequently asked questions about outbound-marketing emails can be tough to answer. But let’s give it a shot.

Question 1: What’s the best day and time to send emails?

Answer: It depends. But fear not: You can ask yourself some key questions to get closer to the response that will work best for your target audience.

Ask yourself:

– Who are the audience members of this campaign?
– What stage of their life are they in?
– Where do they fall in their company hierarchy?
– When do they have free moments in the work day?”.

Five Outbound-Email FAQs That Stump Even Experienced Marketers

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