Christine James says, “If you are late to the blogging game, no worries. It’s never too late to start your own blog to pull in more customers for your small businesses.

Whether you are a dentist or a real estate agent, blogging can do you a world of good, bridging the gap between existing and potential clients.

First off, let’s define what a blog is and what it is not in 2016. It’s important to understand the difference. Essentially, this is a web page that is regularly updated with highly relevant content written in a conversational and informal tone.

It is not simply a place to post random articles about whatever is on your mind each month.

Today’s customer is more educated than ever before. So, think of your small business blog as a combination of a journal, educational tool and advertising technique”.

Write to Win: 5 Simple Blogging Tips for Small Business Owners

Business.com

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