Nick Berber says, “Over the next few weeks US voters will focus on Hillary Clinton, Donald Trump, and their running mates at the Republican and Democratic National Conventions. Their messages will carry well beyond traditional TV with the help of livestreaming. The Republican National Convention in Cleveland will provide a 360 livestream. This will be one of the first high profile events streamed in 360 degrees. Twitter announced a deal with CBS to livestream the conventions whenever they are in session.

Live video can win hearts and minds. There’s a magic that surrounds live video and being able to experience an event with others as it happens. That magic is augmented by social integration that lets global viewers interact, converse, and share as if they’re on the same couch”.

Win Hearts and Minds With Livestreaming

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