‘4 reasons the world would end at the demise of local SEO’ – Search Engine Land
Lyndia Jorden says, “Nuclear meltdowns, an earthbound asteroid, perhaps the rise of Donald Trump or Hillary Clinton as president (depending on your political views) — all might lead to the end of the world. Though the demise of local search might not necessarily rank among those aforementioned disaster scenarios, it certainly does take brainpower to remember life before local and imagine how the world would operate today if it vanished.
Just the other day, I was gearing up to take a road trip, and my very cautious mother presented me with eight maps covering different areas of Colorado, Utah, Nevada and California — with a very meticulous route planned out.
“Now, when you see the sign for Las Vegas, make sure to follow that down until exit number… And when you need food, this map shows the exits past… “
In one ear and out the other (not my best daughter move), but it all got lost in translation from her generation to mine. I will just do a “near me” search to find any hospital, rest stop or fast food along the way, if necessary”.
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