‘Split Testing Your Sign Up Form for Better Results’ – AWeber
Jason Moore says, “Imagine if nothing was ever tested, nothing was ever improved on and made better. We’d still be stuck living in caves and life would be pretty miserable.
OK, that was a pretty extreme example to start off this post with, but I really think it is a great way to showcase why split testing your sign up form is so important.
You could set up your form, then leave it the same way forever. But if you’re aiming to boost your email list growth, you’re going to want to test variations to ensure your form is as effective as possible in attracting potential subscribers.
The beauty of split testing comes from the fact that don’t have to rely on guesswork or gut feeling when making changes to your form. Split testing helps you identify what is working and what isn’t”.
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