Joshua Sophy says, “If you were asked right now if yourbusiness provides excellent customer service, odds are you’d probably say you do. Right?

In fact, your customer service is beyond compare. The best.

Of course, it is.

Well, it’s that head-in-the-sand mentality that causes the disparity — like the restaurateur who can’t figure out why customers don’t like his or her “awesome” food or the shop keeper who can’t understand why no one appreciates the “quirky” over priced inventory that just won’t sell.

In reality, statistics tell us customers are generally not as happy with the your customer service as you are.

That’s what GetFiveStars.com founder Mike Blumenthal discovered when he asked consumers and local merchants the same question:

What percentage of local merchants provide excellent customer service?”.

Warning: Your Customer Service Isn’t As Great as You Think It Is

Small Business Trends

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