‘5 Shipping Trends for Small Ecommerce Businesses To Watch’ – Entrepreneur
Amine Khechfe says, “Shipping is the final (and arguably most important) frontier when it comes to satisfying customers. Big box retailers have made shipping a priority by routinely examining and revamping their fulfillment methods, resulting in solutions like Amazon Prime, Walmart’s two-day shipping subscription and eBay’s Fast ‘N Free initiative.
Keeping an eye on trends and adopting new, relevant shipping methods will not only help improve customer satisfaction, but it will also help small business owners meet their bottom lines and compete with the big dogs.
Here are five logistics trends and strategies that all retail business owners should evaluate.
1. Free shipping is expected.
According to a Deloitte survey, free shipping is the top priority for shoppers when it comes to retail policies, and nine in 10 shoppers prioritize free shipping over fast shipping when shopping online.
For small businesses to remain competitive, and avoid shopping cart abandonment, they’ll need to strongly consider incorporating free shipping as an option. As all businesses know, shipping is never really free”.
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