Kevin McGrath says, “Lead magnets are an effective technique for gaining a prospect’s contact information. The problem is that these magnets can take a lot of time and energy to produce. Podcasts, e-learning courses, video series, and contests all sound great but seriously, who has time for that?

In this article, I want to show you nine different lead magnets that you can create today by recycling content that you already have.Every blog post in your archive has the potential to generate new leads for your business so let’s make sure that your blog is a lead generating machine.

1) The Mini Ebook

The mini ebook is perfect when you have a series of blog posts about a related subject. For example, if you were running an online pet store then you might pick out the following five posts from your blog to combine into an ebook:

  • The 5 pieces of equipment that every puppy needs
  • The ultimate guide to housetraining a puppy
  • The first 6 months: what you can expect from your new puppy
  • The puppy nutrition guide: what your dog should and shouldn’t eat
  • The 7 things you should never do when training a puppy”.

9 Different Types of Lead Magnets You Can Create Using Blogs You Already Have

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