Olivia Dello Buono says, “Each day, millions of people share posts on Twitter. So why not attract some of those social media users to your brand?

Before you can get started, it’s important to acknowledge that Twitter users want to interact with authentic, engaging companies that they can relate to. Creating content gets people to connect with your brand doesn’t just bode well for them; people who feel more engaged with your brand are more likely to end up on your email list as well.

And what better way to connect than through storytelling?

How to tell your brand story

There are lots of ways to tell your company’s story within a 140-character framework. Think of each tweet as a mini story; a snapshot of what’s happening in the lives of social media users“.

How to Attract More Subscribers on Twitter with Storytelling

AWeber

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