‘The 3 Commandments of Sign Up Form Design’ – AWeber
Liz Willits says, “Imagine this scenario for a moment: You just finished creating the perfect email sign up form. You’ve written compelling copy, offer a valuable lead magnet and display it on every page of your blog.
But as you sit at your computer waiting for the email subscribers to flow in, little happens. Your conversion rates are low, and you begin to wonder, “Where did I go wrong?”
Unfortunately in this scenario, there’s one item that was missing from the quality checklist: effective design.
Good design draws the eye of your website visitors, keeps them engaged and plays a big role in getting them to sign up for your email list. And when you apply that to your sign up form, it could turn into higher conversions, more email subscribers, and ultimately, more sales”.
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