‘Real Talk: How Much Should You Invest in a Business Website?’ – Business.com
Danny Mola says, “Any business will benefit from building and promoting an official website. Regardless of industry, a site will solidify the brand’s authority and open up new opportunities to reach a larger audience.
Just remember that a website is a massive investment that requires careful planning. Otherwise, you could end up wasting money on things that are inessential or inadequate for accomplishing your objectives.
Before you get to the breakdown of the site-building costs, you must first decide the scale of your project. For example, if you need to hire a web agency or freelance designer, then you are pretty much guaranteed to pay a hefty sum.
This route is best for businesses who plan to offer functionality through the site such as SaaS companies. However, for those who do not require a heavy-duty website, a content management system like WordPress can significantly cut the costs of site-building given that they are willing to put in the extra work themselves.
Without further ado, below are the essential costs of owning an official website:
1. Domain and Hosting
The first thing you need for a business website is your very own domain name. For established companies who are looking to expand online, using their official brand name as the domain name makes the most sense. However, there’s a chance that the domain name you want is already taken by someone else. You can use a tool like KnowEm or LeanDomainSearch to check the availability of your desired domain name”.
Real Talk: How Much Should You Invest in a Business Website?
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