Liz Willits says, “Tis’ the season for pumpkin spice coffee, college football, and overuse of the 🎃 emoji.

But did you know that it’s also a time for some of the biggest business holidays of the year? Cyber Monday, Black Friday, even the majority of Christmas shopping. (That’s right, fall doesn’t end until December 20th!)

So while it might be tempting to start planning for Black Friday now, consider this: Consumers spent nearly seven billion dollars on Halloween alone in 2015. Now that’s a lot of candy corn.

The most frightening holiday of the year is more than just child’s play, it’s Americans’third favorite holiday and a chance to connect with your email audience in a fun and effective way.

Ready to create a spooktacular Halloween email campaign? Here are four of our favorite Halloween email trends to get you in the holiday spirit”.

4 Frighteningly Good Halloween Email Trends

AWeber

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