‘The Productive Marketer’s Guide to Better Team Collaboration’ – HubSpot

Amanda Zantal-Wiener says, “How many different productivity tools do you use?

And how many hours have you spent searching for an email, assignment card, or document, simply because you have so many tools and systems? Maybe that’s why there are project managers — the person dedicated to managing these tasks. But guess what? With the right approach, you might not actually need one.

Optimal productivity really boils down to efficient team collaboration, especially for SMBs. So what does that look like?

Well, it requires a strong communication plan across all parties working on the project, as well as the tools — in moderation — that help you do that. Check out the tips below on how to collaborate better, and more productively.

The Productive Marketer’s Guide to Better Team Collaboration

1) Avoid designating a project manager.

As we just suggested, it seems counter-intuitive to avoid hiring a single point person to oversee a project, right? But for SMBs in particular, says Marcus Andrews, HubSpot’s senior product marketing manager, using productivity tools — instead of a project manager — can actually help teams be more productive”.

The Productive Marketer’s Guide to Better Team Collaboration

HubSpot