‘Study Reveals Best Day to Post a Blog Entry’ – Small Business Trends
Shubhomita Bose says, “What’s the best day to post a blog entry? Sunday, says a new blogging report released Oct. 27, 2016.
The “How to Build a Better Blog Than Your Competitors: 2017 Blogging Report” by integrated marketing analytics software company TrackMaven has also found that 3 p.m. EST is the best time to publish blog articles.
Blogging Insights for Your Business
The report shows businesses are blogging more, but with less impact.
Over the last five years, the average number of blog posts published per brand per month has increased by 800 percent. Across the same period, the average number of social shares per post (from Facebook, Twitter, LinkedIn and Pinterest) has dropped by 89 percent.
What’s surprising is the study finds longer posts are more shareable. In fact, posts that are 1200 to 1400 words long perform best in terms of shareability, with an average of 428 social shares per post”.
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