’50 Common Mistakes New Content Marketers Make’ – Entrepreneur
Jayson Demers says, “Content marketing is deceptive in its simplicity; it can be explained, conceptually, in just a couple of sentences, but it takes years to truly master. All you have to do to succeed is write practical, valuable content for a niche audience.
That way, you can start reaping the benefits of higher traffic and more conversions, driving more revenue. But that doesn’t mean that you can start writing immediately and just rake in the cash.
In reality, most content marketers underestimate the complexity required of a content marketing strategy, and end up making crucial mistakes throughout their early campaigns. Alone, most of these mistakes won’t interfere with your long-term potential, but if you aren’t careful, they can accumulate and severely slow your progress.
Regardless of whether you’re a content marketing amateur or a seasoned professional, it pays to be aware of these 50 common mistakes so you can avoid them:
1. Starting without a vision
What is your content going to cover? Whom are you targeting? How do you see your blog developing over the course of the next several years? These are big, broad questions that you’ll need to answer before you title your blog, come up with headline ideas or start writing”.
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