HigherVisibility team says, “As I’ve said before, visuals are a critical component of marketing strategy. They drive views, accelerate campaign calls to action, and stick with users better than a block of text.

Real time streaming through channels like Facebook Live or Snapchat have helped some brands find significant success personalizing their business among users-putting a face to the company, if you will.

That’s why videos, more so than many other marketing strategies, are expected to be the biggest and most important visual trend in 2017.

Why Video Storytelling Works

As opposed to an article or another block of text, videos have the power to create gripping, lasting memories in the minds of consumers“.

Video Storytelling Marketing Will Go Viral in 2017

Small Business Trends

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