Rich Drees says, “Twitter has changed how personal and business brands engage with their followers and fans. Social media has opened the path to a more personal, sustainable and unfiltered interaction between a brand and its customers or followers.

Twitter, seeking to continuously increase its market share, is inventing and adapting new technology to further their platforms goal of being a prime-time communication hub. As Twitter comes out with more automated and paid features to improve social engagement, exposure, and interaction with its millions of users; it is essential to consider that not all these new tools can build loyalty for smaller brands.

Here are five tips to help build more loyalty with your Twitter fans on a tight budget.

1. Get Personal

The development of new Twitter features that offer automated responses to comments and messages may have made things a lot easier for Twitter account users. However, this has also taken out the personal touch that can promote loyalty with your fans and followers in the long run. To build loyalty, ditch the automated responses and DMs and make personalized tweets, social comments, and actual responses“.

5 Tips to Build Loyalty with Your Twitter Fans

Business.com

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