Syl DeLeon says, “Have you ever…

Have you ever been put in charge of running a website only to find there’s no content management system, when you FTP in to fix a typo there are hundreds of files organized helter-skelter, named with long strings of acronyms, and you can’t find the index file with the misspelled word you’d like to fix to save your life?

Have you ever tried to update the navigation of said site because it’s horrendous and lacks the basic links visitors need to find their way around, only to learn that the nav is held together by a complex overlapping template structure that breaks the entire site when you add an “Apply Now” link?

Have you found that all the events you’re promoting are listed on the website without venue addresses or map links and no convenient parking options?

Have your predecessors riddled the site with multiple H1 tags per page, using them as a design element to make anything that seemed important bigger (like dates and times in the middle of the page) and, of course, made prodigious use of all caps and exclamation points and (AND!) center-justified all text?”.

How to Defeat 7 Common Problems for .edu Sites with A+ Content

MOZ

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