Jeff Rajeck says, “By all measures, ecommerce is on the rise globally.

In the US, Adobe Digital Insights reported that Black Friday generated $3.3bn in online sales, a 17% year-on-year increase.

US consumers spent an additional $3.45bn on Cyber Monday, an annual increase of more than 12%.

While impressive, these figures look small compared to Singles Day (November 11th) 2016 in China. According to the South China Morning Post, Chinese consumers spent $17.8bn in one day on Alibaba sites alone, up 32% from 2015″.

Seven tips for boosting ecommerce performance

Econsultancy

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