Jim Higgins says, “There’s only one thing better than finding a cool new marketing tool, and that’s finding a free, cool new marketing tool. Here’s a list of four marketing tools that add real value — but don’t cost a thing!

1. Portent’s Content Idea Generator

Ever get stuck trying to come up with ideas for your next article, blog post or free guide? If so, this is a great tool for you. With Portent’s Content Idea Generator, you simply enter a subject of your choice and the tool provides you with a series of unique angles on that content in the form of a headline.

For example, “Small Business Marketing” becomes “The 18 Best Small Business Marketing YouTube Videos.” While all the suggestions won’t be on the mark, it’s certain to help with your creative process!

2. Hemingway App

Hemingway helps you simplify. It makes your sales copy more impactful and understandable for your online and offline prospects. It does this by analyzing your content and returning color-coded alerts signaling overly long or complex sentences, unnecessary adverbs and passive voice.

Why is this important? Great marketers know that simple and clean messages cut through the noise. Simplicity gives you the absolute best chance to resonate with your prospects”.

4 Free Small Business Marketing Tools

Entrepreneur

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