‘Make This the Year You Stop Screwing Up Email’ – Convince & Convert
Jay Baer says, “Hey guys, welcome back to Jay Today! I want you to make 2017—this year—the year that you stop screwing up email!
My friend Tim Hayden posted just recently today that the word of the day is “unsubscribe,” and he couldn’t be more correct.
Look, this is not a new phenomenon. It’s is the beginning of the year which means it’s time to clean out your closets—both actual closets and metaphorical, digital closets. So you’re going to your inbox and are getting rid of unwanted email subscriptions. Lots of people do that today or over the last few days. It happens all the time. But yet, even now in 2017, so many companies, including possibly yours, are so wrong with how they handle email, especially unsubscribes.
Ironically, Jay Today is brought to you by our friends at Emma email marketing—get more from your email marketing at myemma.com to help you fix some of these problems as it turns out”.
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