‘How three travel brands deliver superior customer service’ – EConsultancy
Nikki Gilliland says, “According to a recent report by KPMG Nunwood, levels of customer service in the UK are on the up.
Interestingly, many travel and hotel companies are said to have improved in this area in recent years, with brands such as Emirates, Virgin and Expedia all ranking in the top 50.
This reflects how the travel sector is leading the way in terms of customer experience innovation. KPMG even commented that “within this sector there is something of an arms race, as companies work hard to woo the more affluent passenger or customer, in particular.”
So what exactly are travel brands doing?
Here’s a look at a few examples.
Service via social media
Marriott hotels is one brand with a great social media presence.
In fact, it has increased its focus in this area with its recently launched M-Live Studio in London – a centre for creating real-time content and generating social engagement with consumers”.
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