‘Are you writing too much content?’ – Marketing Land
Jacob Baadsgaard says, “How much content is too much content? Writers have been debating this question for centuries, if not millennia.
Back in the 1800s, book authors were paid per page, so literary greats like Victor Hugo literally wrote as much as possible. However, while writing 650,000+ word novels was good for Hugo’s bottom line, there’s a reason why most people prefer the abridged version of “Les Miserables”…
Attention spans are shrinking — and this doesn’t just affect novelists.
For years, SEO experts have been emphasizing long-form content. After all, in the keyword-centered universe of search engine optimization, longer content means more words, which means more keywords, which means better search relevance, right?”.
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