Sujan Patel says, “I don’t keep a running score, but between posts for my personal and company site plus my columns on business media sites like Inc., Entrepreneur, and Forbes, I create around 300 articles a year.

Managing this effectively isn’t easy. If I simply wrote what I wanted, when I wanted, I’m pretty certain I wouldn’t be in the position I’m in right now. Strategy plays a huge part in what I do. And research shows it’s the same for enterprises – if you don’t have a strategy, your content marketing efforts won’t be as effective as they could be.

With my strategy, I need to ensure that I:

– Create the right content for the audience or publication in question
– Distribute my time fairly between publications and projects
– Promote content properly
– Listen to and take board feedback”.

How to Produce 300 High-Quality Articles a Year: An 8-Step Process

Content Marketing Institute

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