Laura Forer says, “Snapchat has more than 150 million users, but many marketers don’t yet know how to tap into its audience.

Delmondo, a video analytics software platform and creative studio, has put together an infographic containing facts about Snapchat as well as tips on how to use its marketing and advertising features.

“Snapchat is ideal for real-time social media marketing because it can give the audience direct access to live events,” the infographic states.

Snapchat’s most expensive offering is Discover ads, starting at over $40,000, according to the infographic.

But there are other options: Snapchat has several advertising products, including sponsored geofilters, sponsored lenses, and 3V ads that display between stories”.

How Marketers Can Use Snapchat in 2017

MarketingProfs

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