Susan Gilbert says, “In order to drive more exposure for your personal brand it’s important to be actively communicating with your connections in order to build a stronger network. With the right strategies in place, your business can attract influencers and potential customers with groups.

LinkedIn is a still a top networking resource for business, and just experienced a major overall of its platform. People in your niche are turning to this social network for information and research. There are several things your brand can start today in order to attract the right connections.

  • Get prepared. Be very specific on which groups to join according to your target market. Find out who is influential in each one and the activity level. When creating your own think about the factors that would entice people to join and how your brand can stand out from the rest.
  • Choose a logo. One of the many good aspects of LinkedIn groups is the unique branding for each”.

Ramp Up Your Brand Network with LinkedIn Groups

Entrepreneur

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