Penny C. Sansevieri says, “Every business owner seeks to boost their market share and find new audiences for our products and services — it’s how we stay profitable. One of the best ways to reach new people is to connect with an influencer who can share with their followers. And Twitter offers a unique way to do this — it can help you build great connections, and ultimately grow your business. So with that in mind, here are my top tips for connecting with Twitter Influencers.

1. Find the right people to follow.

If you already have someone specific in mind, use the search box to find them. Similarly, if you’re looking for people with your interests, or who are located near you, you may want to try sites like Twitterholic.com, TwitterLocal.net or Twellowhood (twellow.com/twellowhood).

As you follow more people, you may become overwhelmed by their updates. One way to make the information more digestable is to divide them into lists (check out the screenshot below where I’ve circled “Lists”), which you can make either public or private”.

How to Build Your Business by Connecting with Influencers on Twitter

Entrepreneur

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