‘3 Cold Email Strategies With High Response Rates’ – Entrepreneur
Eric Siu says, “Cold emailing isn’t easy, but it can be a crucial part of your marketing funnel.
On average, people get 147 new emails every single day. If you want to grow your business through cold email, it’s essential to stand out from the pack.
What makes this harder is that you don’t have much time to make your first impression. In fact, out of the 147 emails we get, we typically answer about 12 of them and delete the rest within seconds. You need the right email templates to make sure that you separate yourself from everybody else.
Bestselling author Shane Snow wrote about how he developed a cold email strategy for anyone who wanted to connect with influential people for mentorship and advice.
He started out by getting the email addresses of some of the most influential, busiest executives from Fortune 500 companies. These executives are much harder to reach than the average person, so Shane knew that if he could figure out a way to reach these people, he could reach pretty much anyone”.
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