Brian Sutter says, “Content marketing has a problem: the content itself.

Creating good content is expensive and time-consuming. It requires skill and subject expertise. It’s generally a pain in the … budget.

And bad content? It might be less expensive. And easier to create. But it’ll get you almost no results.

Fortunately, there are several ways around this:

– You can outsource your content creation, either to freelancers or influencers.
– You can hire an Editor to take your in-house rough drafts and make them better.
– You can create far less content, and just promote, SEO, and advertise the heck out of it.
– You can curate some of your content”.

The Best Way to Get More Results From Your Content

Entrepreneur

Sharing is caring