Kevin George says, ”

Navigating the web these days can make a person feel like Dorothy from The Wizard of Oz.

There’s so much to be seen here that — until somewhat recently — was fairly unheard of. And we don’t know what’s good or bad. It’s as if we’re constantly coming across a new cast of characters and are forced to ask, “Are you a good witch, or a bad witch?”

Replace the word “witch” with “bot,” and you might be summing up the modern digital landscape. There’s a lot of talk about AI, but it can be confusing. Is it helpful, or harmful? Is it going to make us better at our jobs, or take them away from us? And these bots of which we’re constantly speaking — which are good, and which are bad? New Call-to-action

As it turns out, there are ways of distinguishing them. It requires a bit of a discerning eye, but you certainly don’t need to be an expert — you just need the right information. So, without further ado, allow us to present our tips for distinguishing good bots from bad bots.

The Good Bots

Copyright Bots

These bots search the web for content that’s potentially been plagiarized. Think: Illegal uploads, copying someone else’s work without proper attribution, or other improper use of proprietary content”.

Good Bots vs. Bad Bots: How to Tell the Difference

HubSpot

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