‘The Most Effective Tactics for Growing Email Lists’ – MarketingProfs
Ayaz Nanji says, “Marketers say social media advertising is the most effective tactic for growing email lists, according to recent research from Ascend2.
The report was based on data from a survey of 225 marketers based in the United States (39% work for B2C firms, 36% for B2B firms, and 25% for hybrid B2C-B2B firms).
Some 45% of respondents say social media advertising is an effective tactic for growing email lists.
Content marketing ranks second (42%), followed by search engine optimization (38%), social logins/signups (36%), and contests/giveaways (34%)”.
Comments are closed.
