‘How to Launch a Virtual Conference for Lead Generation and Customer Acquisition: A Step-by-Step Guide’ – HubSpot
David Ly Khim says, “When we say “virtual conference,” we don’t just mean webinars. We mean interactive, live panels and microsites dedicated to the single purpose of promoting one event with various sessions a person can “attend.”
Virtual conferences have become a more popular medium to develop and reach large audiences. From marketing to recruiting and sales to education, businesses in various industries have realized hosting online events are far cheaper than an in-person event — making it cheaper to build awareness around a brand.
We’re going to get into a lot, but by the end of this post, you’ll see the value in hosting a virtual conference and know how to organize and host your own event. You’ll have another medium to accelerate brand awareness, generate more leads, and develop authority as an industry leader”.
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