Social Media Copywriting Tips for 5 Different Channels
Today, Facebook has more than 1.13 billion daily active users 76% of them use their Facebook feed to find interesting content. Similar is the case with other social media platforms too. This creates a lucrative opportunity for the marketers.
Writing a great copy can surely make marketers’ jobs easier as they could pursuade customers easily with it.
HubSpot’s Amanda Zantal-Wiener has shared some useful tips on creating content for Facebook, Twitter, LinkedIn, Instagram and Snapchat.
Wiener says, “Managing your brand’s social media presence is no simple task, but it’s more than possible. And now, writing creative, compelling copy for your various channels can become a fun task.
Draw some information about your audience composition for each social network. Then, see how that compares to the usership data from Pew Research Center. From there, you can see where you have the most active audience, and how you can repurpose content from one channel to draw attention to another one — and attract website traffic”.
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