HubSpot has published an infographic created by Digital Marketing Philippines. The infographic titled ‘Top 8 B2B Customer Marketing Trends to watch out for in 2017’ features 2017 customer marketing statistics.

Here are some findings:

  • 53% B2B buyers rely on peer recommendations before making a purchasing decision
  • 42% of companies hold customer user group events for customer marketing activities
  • 41% of are still sending out newsletters
  • 37% of companies consider customer satisfaction as an integral part of their marketing strategy.

Discover more findings from ‘Top 8 B2B Customer Marketing Trends 2017’ Infographic

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