Video has a irreplaceable role in today’s marketing environments. In content marketing and promotion, the share of video is quite influential

HubSpot’s Amanda Zantal-Wiener has shared six viral video marketing examples and has shared information on what makes them viral.

Amanda says, “You know how important video is. That much is clear. In fact, 94% of marketers plan to add either YouTube or Facebook video to their content distribution effortsin the next 12 months. And that’s great — but we have a question. What makes a video viral?

According to Dictionary.com, to go viral means to become “very popular by circulating quickly from person to person, especially through the internet.” And when executed well, that virality can last for a while — in fact, I don’t know about you, but one of my favorite ways to reminisce about my childhood is to ask my peers, “Remember that old jingle that went like … ?”

So not only have we hand-picked our favorite viral marketing videos below — we’ve also explained what we believe makes them so effective. And given the aforementioned ability of viral videos to maintain evergreen popularity, you’ll notice that not all of them are terribly recent”.

6 Viral Video Marketing Examples That Will Never Get Old

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