As marketers we are required to try and implement various SEO strategies to get listed in the front search engine results. In a rush, we might make some mistakes as well when it comes to implementing SEO tasks.

Entrepreneur guest writer Chirag Kulkarni has listed six SEO strategies that are harmful to an online business.

Chirag says, “It’s important to understand link building practices and how Google can change your website — especially with Google’s recent updates.

While working with clients through my agency, Taco, I come across a few common mistakes website owners make as they build links. And even though there are fantastic guides talking about link building, I see these mistakes over and over again. 

Here are six link building strategies that hurt your SEO efforts and how to fix them.

1. Building links to home page links

It seems logical to send all of your SEO power to your homepage because that’s where you want everyone to start. But, it’s wrong. In fact, it’s probably one of the biggest SEO myths. The homepage shouldn’t be used for your top phrases.

I know you’re asking right now, “But then how do I target the key phrases I want to rank for?””.

6 SEO Strategies That Are Hurting Your Online Business

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