Your content marketing requires constant creativity and experiments for improving your marketing outputs. It is a fact that your audience loves fresh content and likes to share too.

MOZ columnist Jen Carney has shared four strategies to renew, refresh and recycle your content for enhancing its reach.

Carney says, “This post covers how companies large and small do resharing right, and highlights some of the best time-saving content strategies you can implement for your brand right now.

1 – Start at the source: Give old posts a new look

Lots has changed in five years — the world got three new Fast & Furious movies and LKR Social Media transformed from a consulting service into social media automation software.

We’ve done the math: three months is one Internet year and five years is basically another Internet epoch. (This may be a slight exaggeration.) So when we transferred some of our founder’s older evergreen blog posts to the new MeetEdgar blog, we took stock of which of those posts had picked up the most organic traffic”.

Learning to Re-Share: 4 Strategies to Renew, Refresh, and Recycle Content for Bigger Reach

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