AWeber’s guide to email automation
Email automation is a great way to keep in touch with your prospects and customers and keep them abreast of latest offers from your side.
AWeber’s Julia Nitschke has published a small guide to help marketers take advantage of email automation.
says, “There are 3.7 billion email users worldwide, and about 27 percent of them check their emails as soon as they receive a new email notification.
And 66 percent of online consumers have made a purchase as a result of an email marketing message, a higher conversion rate than messaging through direct mailings or social media. This means that email gets you better conversions and overall results.
Want some more statistics? We thought you’d never ask. According to VB Insight,
- 80 percent of marketers reported increased lead generation with email automation
- 77 percent saw conversion rates rise with email automation
Simply put, email automation works”.
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