4 Tips to improve your link building
Link building helps you improve the credibility of your website and gets more visitors too. An effective link building strategy brings transparency in link creation.
Business.com columnist Ibrahim Kareem has shared four link building strategies you should adopt.
Kareem says, “Despite the new Penguin 4.0 update from Google, the link-building space has not changed a huge amount. One thing that will differ is that companies can no longer just sell links and produce low-quality content without getting caught. That said, here is what the future of link building has in store.
Quality content
The quality of your content is now more important than ever. Since Google released its Penguin 4.0 update, spam is a must to detect. Now, you need to create natural and valuable content that will get links organically or that other writers think is worth mentioning on their websites.
You must also ensure that your content is relevant. For example, if you’re a marketing firm in California but your content is linking back to a tire company in the U.K., that’s a bad link”.
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