Data is an integral part of your marketing and branding efforts. By showcasing the facts associated with your products and services you can turn your prospects into customers.

In here latest blog entry on HubSpot, Bethany Cartwright has shared seventeen data visualization resources for marketers.

says, “Whether you’re writing a blog post, putting together a presentation, or working on a full-length report, using data in your content marketing strategy is a must.

Using data helps enhance your arguments by making your writing more compelling. It gives your readers context. And, it helps provide support for your claims.

The following resources will point you in the direction of some credible sources to get you started, but don’t forget to fact-check everything you come across. Always ask yourself: Is this data original, reliable, current, and comprehensive?

1) Statista

Statista is a portal of statistics, studies, and forecasts focused on market research and opinion polling. Meant for businesses and academics, Statista makes it easy to find reliable market data based on industry, topic, or country.

One of the best features of Statista is its easy-to-navigate interface and its automatic visualization features. You can easily download statistics and charts you find to PDF, PNG, or Office file formats, to customize and use them accordingly”.

17 Data Visualization Resources You Should Bookmark

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