SEO and tactics to achieve good rankings keep evolving. Any business today needs to have a strong presence in the search engines for which you should keep trying for getting your sites and blogs indexed.

Forbes contributor Jayson DeMers has shared an article aimed at helping marketers know the present status of SEO and how to treat it.

DeMers says, “If you’re a business owner that’s paid attention to marketing and advertising trends of the past couple of decades, you know how big search engine optimization (SEO) has become.

Some business owners felt it was a fad, and that within a few years, the commotion would die down and traditional advertising would again be the best way to generate brand visibility.

Now we’re in 2017, SEO has been around (and stable) for many years, and its ROI has been proven again and again—but business owners are still making excuses not to get involved. At this point, many non-participating entrepreneurs understand the potential value of SEO, but their complaints aren’t about SEO’s longevity or ethics; instead, they’re worried that it’s “too late” to get involved”.

Is It Too Late To Start Optimizing For Search?

Forbes

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