Images play a pivotal role in making you social media campaigns successful. With rightly chosen images you can deliver your message effectively and get better revenue. HubSpot has shared ab infographic to help marketers design effective social media campaigns with right-sized images. Lindsay Kolowich says, “When you’re selecting cover photos, shared images, and other social media assets, knowing the basic image dimensions might not cut it. What if you want to make sure a certain part of your cover photo isn’t obstructed by your profile photo? And what’s the difference between... [...]

Digital Marketing Depot is hosting a webinar on ‘CX in the Age of Social Media’ on Tuesday, November 28 at 1.00 pm EST. The webinar will focus on customer experience and strategies to improve it. The DMD team says, “Join our social media and CX experts as they explain how social customer service tools can help brands provide winning digital customer experiences. They’ll discuss how to manage that experience across multiple social touchpoints, leverage evolving social customer service tools and platforms to deliver long-term value, and act on real-time customer insights to drive... [...]

The Buffer team has published a podcast with Matt Navarra on ‘Facebook Marketing That Really Works: The Best Tips from The Next Web ‘. Brian Peters says, “The art of Facebook marketing in 2016 is one that is constantly evolving. Tweaks to Facebook’s algorithm look to drive a more pleasant user experience while brands and individuals share more and more organic and paid content everyday. But some brands continue to drive hundreds of thousands of engagements on Facebook each month regardless of the influx of content. The Next Web is one of those brands! We had the pleasure... [...]

Getting constant website traffic is a necessity for all the businesses in the world. With a highly interactive website and right strategies you can get more traffic to your sites and grow your business. Forbes contributor Joe Escobedo has shared five marketing tips from HubSpot’s 25 million monthly website traffic. Escobedo says, “If you’re a marketer, you can’t help but hear about HubSpot’s massive growth. The company was founded in 2006 and grew from zero to $271 million revenue in 10 years. Moreover, HubSpot has a#5 traffic ranking worldwide in the online marketing tech... [...]

Learning is an important dimension to grow you marketing and branding efforts. You can learn from the experts of your field and keep yourself abreast of what is happening around. HubSpot has shared a list of 33 sales training video channels on YouTube that you should subscribe to. HubSpot’s Pete Caputa says, “These channels are run by well-established sales experts — they’re bestselling authors and well-known speakers in the industry. YouTube isn’t their only outlet, but it’s one this group has smartly leveraged as the site has grown to reach more than one billion... [...]

Forrester is hosting a webinar on ‘State Of Global Online Retailing In 2017’ on Tuesday, October 31, 2017. The webinar will present an overview of the state of global online retailing in 2017. The Forrester team says, “eCommerce is on retailers’ agendas worldwide, with a goal to incorporate into a greater global retail strategy. Learn how to better target the growing sophistication of buyers through an understanding of consumer behaviors and market trends. The webinar provides examples and references from Forrester’s research data with time allowed at the end for you to... [...]

Influencer marketing is growing fast and has become one of the most favorite options for the brands and marketers today. eMarketer has published an interview with Rob Trauber and Zackary Cantor on importance of data in influencer marketing. eMarketer team says, “The influencer marketing space shows no signs of slowing down. But to have a successful strategy, brands need more than just celebrity endorsements. Identifying the right influencers is a science that relies on complex data, not just the number of social media followers a user has—that’s why influencer platforms are becoming... [...]

According to eMarketer, 90% of marketers in North America use email to engage their audience. In 2017, 269 billion emails, including business and consumer emails, were sent worldwide. More findings from eMarketer By 2021, 319.6 billion emails will be sent and received 58% of US marketers planned to increase email marketing budget in 2017 73% of in-house marketers state that email marketing provided a strong ROI in 2017 Two in five US internet users want to receive marketing and advertising emails weekly. Email’s Role in Omnichannel Marketing: Beyond the Opens and Clicks eMarketer  [...]

At midnight today, the Fruitphul launch comes to an end. So if you need to become more productive in your business, take a look today before it’s too late. Fruitphul is composed of two parts, 1. High-quality training that will show you how to outsource a lot of your work and scale your business for rapid growth (despite any budget limitations you may have) and training on high-level productivity strategies to accomplish things you need to do personally a lot faster than before. 2. A breakthrough, never released cloud app that’s super easy-to-use and helps automate important productivity... [...]

Black Friday is just a days away and marketers are in the process of planning better strategies to attract more customers and earn more business this year. Econsultancy in its Ask The Expert column has answered five important questions dealing with Black Friday. Ben Davis says, “We ask the experts about strategy, search, content and more. Thanks go to Dan Barker, James Gurd, Stuart Rex and Guy Levine. Why not take the time to have a leisurely read through the whole post. Or, if you’re in a hurry, you can jump straight to an individual question using the links below.  Do you expect... [...]