Satisfy your demanding prospects with these seven tips
Being an Internet marketer you must have come across the prospects of different nature. Among all it is difficult to handle hostile and aggressive prospects. You have to be very careful in your communications with such prospects.
HubSpot columnist Richardson has shared seven ways to handle demanding prospects and satisfy them.
On avoiding seller-centric behaviors, Richardson says, “Many sellers believe they’re customer-focused. However, their behavior rarely reflects this belief. Research from McKinsey revealed B2B companies averaged less than 50% on a customer experience index rating. In other words, the customer is not feeling the love.
Become more customer-centric by avoiding the impulse to jump to the sale. Instead, start with incisive questions like, “What are your business goals this year?” or “What roadblocks are preventing you from meeting those goals?” This dialogue uncovers business needs that get to core challenges. In the end, sellers can position the product when the time is right”.
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