According to BigCommerce, a series of emails (versus a one-off email) can get 69% more orders on your cart recovery, 90% more orders on your customer reactivation and 93% more orders on your welcome campaigns. Email will play a crucial role in helping marketers and brands reach more prospects in the upcoming holiday season.

To help marketers succeed in the upcoming holiday season, HubSpot has compiled a blog post sharing various marketing expert tips on using email marketing.

Kevin George says, “Ready or not, the holidays are right around the corner. And that means it’s time for email marketers to start planning one of their biggest email campaigns of the year.

To help you prep for all the holiday madness to come, the team at EmailMonks asked a group of seasoned email experts and industry insiders to share their insights on Holiday Email Marketing Tips and Trends for 2017.

Check out their advice for holiday email trends below, and get inspired to tackle your company’s holiday campaign with style.

1) Start planning way before you think you should.

According to the State of Email Production Report, a mere 20% marketers plan for the peak email season more than 3 months in advance. You’d ask, is it really necessary to start planning for the holidays so early? Well — yes.

Planning well in advance goes a long way, giving you enough time to ensure your email really stands out”.

Experts Share Their Top 8 Holiday Email Marketing Tips for 2017

HubSpot

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